Now there are a lot of different coffee choices out there.
You've got your espresso, your soy latte, your Frappuccino.
Every other kind of thing, but now you can drink a cup of joe that's produced in part from the back end of what's sometimes called the cat fox.
It's an Indonesian civet, to be exact.
David McKenzie examines what is probably the world's strangest brew.
Rich, dark, full of flavor -- Caffe Rarro, counted as the world's most expensive coffee.
Sold at Peter Jones up-market department store in London, it will set you back about $100 a cup.
But the store says it's for charity.
It's causing a stir.
For more than just the cost.
The beans themselves are a Blue Mountain blend and a blend from Southeast Asia that's linked to a civet cat.
Linked to the civet cat?
In fact, the cat-like Asian palm civet takes more than a passing interest in this brew.
Each bean takes an arduous journey through the animal.
The beans are collected, cleaned, roasted and eventually enjoyed by the coffee connoisseurs the world over.
Excellent.
Thank you, $100.
This coffee might not have been digested through the bowels of an Indonesian palm civet, but it costs only a few bucks.
They say, though, that for charity and exclusivity, people will line up to buy it.
We asked some Londoners whether they would pay for the drink with such interesting origins.
No, it wouldn't interest me because that's dirty. That's foul.
Uh, no. I'd give the money to charity.
I wouldn't consume the coffee.
What I would do is I'll pay 200 pounds for charity if somebody else drank it.
We're gonna to make it with a Primadonna...
Of course. (...which is Delonghi -- yes, of course.)
But the expert assures me that the Rarro coffee is something you should definitely try... once.
I think it's something that you will never try again.
I think the taste is really great.
Indeed.
Whew, very strong! It's very good.
So far, they've sold four cups of this stuff since Wednesday.
They only have 59 tins left, so hurry.